- Court Deals Setback To Shopify In Privacy Battle
MediaDailyNews, Wendy Davis - Wednesday, May 15, 2024
A federal appeals court will reconsider whether Shopify can be sued ...
- TikTok Creators Seek To Block Potential Nationwide Ban
MediaDailyNews, Wendy Davis - Wednesday, May 15, 2024
BluffCakes founder Chloe Joy Sexton and Shark Tank contestant Paul Tran a ...
- 'Real Simple' Makes Buying Real Simple: Magazine Launches Shoppable Issue With Pinterest,
Publishing Insider, Ray Schultz - Wednesday, May 15, 2024
Publisher Dotdash Meredith shows it is willing to experiment with new technolog ...
- Shopping For Data: B2B Marketplace Debuts
Email Insider, Ray Schultz - Wednesday, May 15, 2024
The new platform, Melissa Marketplace, takes its lead from consumer online marketplac ...
- Etsy Ads Aim To Make Gifting Even Faster
Marketing Daily, Sarah Mahoney - Thursday, May 9, 2024
As sales decline, the company is touting the tech prowess of i ...
- Adobe: Online Spend Tops $330B Year-To-Date, Consumers Trade Down To Keep Spending
MediaDailyNews, Laurie Sullivan - Thursday, May 9, 2024
Adobe expects first-half 2024 to drive more than $500 billion in onli ...
- Tractor Supply Freshens Up 'Life Out Here'
Retail Insider, Sarah Mahoney - Wednesday, May 8, 2024
New ads with singer Lainey Wilson, a partnership with Martha Stewart a ...
- Michaels' New Strategy: Slashing Prices On 5,000 Items
Marketing Daily, Sarah Mahoney - Monday, May 6, 2024
Rather than scream "Clearance!", the crafting chain hopes the cuts enhance i ...
- Inside eBay's Next Generative AI Ad Marketplace
MediaDailyNews, Laurie Sullivan - Tuesday, May 7, 2024
eBay chief AI officer Nitzan Mekel-Bobrov is focused on AI across t ...
- Kinesso Taps Dentsu's Amies-Cull As Global COO
MediaDailyNews, Joe Mandese - Tuesday, May 7, 2024
The IPG Mediabrand unit also named UM's Amie Owen Global Chief Grow ...
- How Gen Z's Love For Stores Is Reshaping D2C Landscape
D2C Insider, Sarah Mahoney - Monday, May 6, 2024
New research probes why younger fashion shoppers have turned into physical retail ...
- Omnicom Shuttering Sparks & Honey, Integrating Into OMNI
MediaDailyNews, Joe Mandese - Friday, May 3, 2024
The holding company is effectively shuttering cultural intelligence consultancy Sparks & Hon ...
- Ditching Your Cart: Information Overload Causes Shoppers To Abandon Purchases
Email Insider, Ray Schultz - Friday, May 3, 2024
Consumers feel overwhelmed by too much advertising and choice, Accenture reports. ...
- Amazon Crushes Estimates: Ad Sales Jump 24%
Marketing Daily, Sarah Mahoney - Wednesday, May 1, 2024
Profits at the ecommerce giant more than tripled, driven by AI a ...
- The DSR Exit Ramp: Consumers Are Making More Data Subject Requests
Email Insider, Ray Schultz - Wednesday, May 1, 2024
A study shows that companies are being flooded by data subject reques ...
- Microsoft Expands Axel Springer Partnership In AI And Ad Services Deal
MediaDailyNews, Laurie Sullivan - Monday, April 29, 2024
Microsoft revealed insights and news on an expanded partnership with Axel Spring ...
- New Lulus Campaign Tries On Out-Of-Home
Marketing Daily, Sarah Mahoney - Thursday, April 25, 2024
The digital fashion brand hopes to win back shoppers with a "Frien ...
- Reddit Rolls Out Dynamic Product Ads Beta, First New Ad Option Since IPO
Search & Performance Insider, Laurie Sullivan - Wednesday, April 24, 2024
Reddit will build out ad services as the newly public company loo ...
- Pandemic Had Lasting Effect On Digital Grocery Sales
Research Intelligencer, Robert Williams - Friday, April 19, 2024
The grocery, baby and pet category last year totaled $266 billion ...
- Etsy Predicts: Western 2.0, Garden Girls, All-Out After Parties
Marketing Daily, Sarah Mahoney - Friday, April 12, 2024
In a nod to its growing clout as a style-setter, the onli ...
- Marketplace Giant eBay Launches Global Media Review
MAD, Steve McClellan - Wednesday, April 10, 2024
The company spends an estimated $395 million on measured media annually, accordi ...
- YouTube Rolls Out Shopping Tools To Boost In-Stream Commerce
MediaDailyNews, Colin Kirkland - Wednesday, April 10, 2024
YouTube is unveiling in-stream shopping tools to facilitate new ways for creato ...
- Berlin Agency Creates 'Fashion Against Fascism' To Fight Spread Of Nazi Codes
MAD, Fern Siegel - Tuesday, April 9, 2024
A special database and web crawler allow brands to check if su ...
- Bark Replaces CMO, Adds New Revenue Officer
D2C Insider, Sarah Mahoney - Monday, April 8, 2024
The company is beefing up leadership as it expands into consumables. ...
- Hearst Partners With SoundCommerce On Data Capability
Publishers Daily, Ray Schultz - Wednesday, April 3, 2024
Hearst will be able to measure its ecommerce marketing activities. ...
- Target Resurrects 'The Target Lady' For New Membership Campaign
Marketing Daily, Sarah Mahoney - Tuesday, April 2, 2024
The retailer's ads for upcoming Target Circle Week star "SNL" alum Krist ...
- Criteo Secures Its First MRC Accreditation
MediaDailyNews, Laurie Sullivan - Friday, March 29, 2024
Criteo's accreditation marks a major step forward in the maturation of reta ...
- Consumers Spending Less On Outdoor Pursuits
Marketing Daily, Sarah Mahoney - Thursday, March 28, 2024
New research from the Outdoor Industry Association reports a 3% decline ...
- Fashion Resale Grows 15X Faster Than Retail
Marketing Daily, Sarah Mahoney - Wednesday, March 27, 2024
ThredUp's new annual report shows consumer appetite for used clothing isn't slowi ...
- Horizon's Night Market Taps IPG's Musi
MediaDailyNews, Joe Mandese - Tuesday, March 26, 2024
The data and analytics vet will serve as Chief Business Officer responsib ...