- Google Consolidates Teams To Accelerate AI In Products
Search & Performance Insider, Laurie Sullivan - Friday, April 19, 2024
Alphabet and Google CEO Sundar Pichai has announced changes to Google's workpla ...
- Google AdSense Ad Intents Format Launches For Automated Ads
MediaDailyNews, Laurie Sullivan - Thursday, April 18, 2024
The Ad Intents format provides a new option for publishers for Au ...
- Channel Factory Creates AI Incubator Innovation Lab
Search & Performance Insider, Laurie Sullivan - Thursday, April 18, 2024
Channel Factory will introduce an innovation lab focused on artificial intelligence ...
- Walmart Retail Media Business Co-Creator: Changes Brands Should Expect
Search & Performance Insider, Laurie Sullivan - Monday, April 15, 2024
Bringing ad sales in-house is a change Moloco VP-Retail Media Business Nikh ...
- Top 10 & Mid-Tier Media Outlets Boost Share Of Digital Ad Revenue
Research Intelligencer, Robert Williams - Tuesday, April 16, 2024
Larger companies have been better equipped to harness their advantages in first-par ...
- Omnichannel Ad Media Plans Generated In 2 Minutes, Using Automation
Search & Performance Insider, Laurie Sullivan - Tuesday, April 16, 2024
With the deprecation of browser cookies, the focus is on pulling togeth ...
- Google CEO Talks About Changes In Search, AI And SGE
MediaDailyNews, Laurie Sullivan - Friday, April 12, 2024
Google CEO Sundar Pichai says what excites him about AI is h ...
- Yahoo Finance Expands Content For Investors, Advertisers Too
MediaDailyNews, Laurie Sullivan - Monday, April 15, 2024
A Yahoo Finance premium service will launch Monday with new content a ...
- Cyber Thieves Turn To Gen AI: Handing Self-Service Checks To Technology?
Search & Performance Insider, Laurie Sullivan - Monday, April 15, 2024
Cyber thieves have learned to engineer attacks using AI deepfake injections, laun ...
- DuckDuckGo Subscription Bundles Privacy Search Engine, Browser With VPN
MediaDailyNews, Laurie Sullivan - Thursday, April 11, 2024
Advertisers may find fewer ads and popups are beneficial, giving their a ...
- Sprite Campaign Takes Refreshing Approach To Privacy
Search & Performance Insider, Laurie Sullivan - Friday, April 12, 2024
Privacy has become important to brands and consumers - but not t ...
- Persuade Me: AI's Large Language Models Become Persuasive
Search & Performance Insider, Laurie Sullivan - Thursday, April 11, 2024
Advertisers try to persuade people to buy products, healthcare providers try ...
- Gmail, Take An Email: New Voice Prompt Allows Users To Draft Messages
Email Insider, Ray Schultz - Wednesday, April 10, 2024
The AI new voice tool is part of Google's Help Me Wri ...
- Google Unveils Custom Chip To Accelerate Search And AI
Search & Performance Insider, Laurie Sullivan - Wednesday, April 10, 2024
An Arm-based chip to accelerate search and AI features, as well ...
- Google's Parent Could Make A $33B Acquisition, But Face Regulatory Hurdles
Search & Performance Insider, Laurie Sullivan - Tuesday, April 9, 2024
If Alphabet acquires HubSpot, the deal by some estimates would be wor ...
- What Hackers Do With 54B Leaked Cookies
Search & Performance Insider, Laurie Sullivan - Monday, April 8, 2024
NordVPN has found billions of ad tracking cookies leaked on the da ...
- Stanford, Meta Find Chatbots Are Ready For People - But Are We Ready For GAI?
Search & Performance Insider, Laurie Sullivan - Thursday, April 4, 2024
A study by Stanford University's Deliberative Democracy Lab and Meta suggests t ...
- Perplexity Working On AI Ad Model Based On 2 Principles
MediaDailyNews, Laurie Sullivan - Tuesday, April 2, 2024
AI-powered search engine Perplexity AI plans to add advertising to its "a ...
- Branding Vs. Performance: Should Advertisers Choose One Over The Other?
Data & Programmatic Insider, Laurie Sullivan - Monday, April 1, 2024
Brave CEO Amir Sharer has refocused the SSP on running branding campaig ...
- Criteo Secures Its First MRC Accreditation
MediaDailyNews, Laurie Sullivan - Friday, March 29, 2024
Criteo's accreditation marks a major step forward in the maturation of reta ...
- Google To Destroy Incognito Browsing Data
Search & Performance Insider, Laurie Sullivan - Monday, April 1, 2024
Google will destroy data from millions of users' web-browsing histories as pa ...
- Microsoft Solution For Chatbot Trickery
MediaDailyNews, Laurie Sullivan - Thursday, March 28, 2024
Microsoft's Azure teams for OpenAI Service and AI Content Safety launched wh ...
- Pinterest Shares Ranking Secrets As It Shifts Signals
Search & Performance Insider, Laurie Sullivan - Friday, March 29, 2024
Encouraging other companies to do the same, Pinterest released insights on h ...
- Adobe Launches Real-Time CDP Collaboration With Partner NBCUniversal
MediaDailyNews, Laurie Sullivan - Tuesday, March 26, 2024
Advertisers and publishers will have an expanded tool for real-time collaboration ...
- Judge Sides With Google And Apple In Battle Over Search Partnership
MediaDailyNews, Wendy Davis - Tuesday, March 26, 2024
"Google's dominance in the search and search advertising markets alone is insufficie ...
- Will Microsoft Drop Bing Brand For A More Integrated Copilot Search?
Search & Performance Insider, Laurie Sullivan - Tuesday, March 26, 2024
Microsoft has been pushing to integrate generative AI into all its product ...
- Apple In Talks With Baidu, Showing Need For AI Assistance
MediaDailyNews, Laurie Sullivan - Friday, March 22, 2024
Apple is talking with Baidu execs about the use of its generati ...
- When Cheq CEO Sat Down With X's Elon Musk
Search & Performance Insider, Laurie Sullivan - Monday, March 25, 2024
It took months and a reference from Israel's Prime Minister for Ch ...
- Joint Venture Formed To Assist Brands In Entering International Markets
MediaDailyNews, Laurie Sullivan - Wednesday, March 20, 2024
AccuraCast and Motivity have formed a joint venture to help brands rea ...
- Google Update Standardizes Ad Conversions, Simplifies Reporting
MediaDailyNews, Laurie Sullivan - Thursday, March 21, 2024
Google will roll out an update to Google Analytics 4 that standardiz ...