Fox is so enthusiastic about its new animated comedy for next fall, "Universal Basic Guys," that the network has already renewed it for a second season. Read the whole story
Disney is the aggregate champ with an 11.5% share, followed by YouTube's 9.7% share. Read the whole story
Nielsen is currently making measurement changes to revamp its system, which has undercounted Spanish-language audiences for years. TelevisaUnivision president of U.S. ad sales & … Read the whole story
Total day viewing for all streaming platforms for age 2+ slipped 2% vs. March with broadcast share down 3% to a 22.2% share. Cable … Read the whole story
The firms will also provide bespoke custom content in both Japanese and English for Japanese news consumers. Read the whole story
Gnomi App invites writers and thought leaders to apply for inclusion. Read the whole story
The partnership, supported by generative AI, combines Constellation's SaaS platform with S&P Global Mobility's personalized audience segments. Constellation CEO Diana Lee says S&P Global … Read the whole story
The decline comes as marketers cut back on labor, agency assignments and marketing technology, while their media budgets hold steady. Read the whole story
"Tonight Show" host Jimmy Fallon was to be found singing onstage as the presentation began with the opener: "What even is prime time?" Read the whole story
Olivier Francois' "sizzle" reel features the likes of Bono, Bruce Springsteen and Will Ferrell, who have all appeared in Stellantis campaigns. Read the whole story
A new ANA report benchmarks the use of principal media-buying by agencies, but it raises more questions than it answers about the true magnitude … Read the whole story