The oft-told tale of how Walt Disney spun gold from the ideas he imagined in his head gets another going-over in a new History Channel docuseries. Read the whole story
National TV ad airings are up 5% among the top 15 broadcast/cable networks with national TV ad spend down around 1% to $9.8 billion … Read the whole story
The spending by newcomers to national television advertising hit $1.36 billion, trade group VAB said. Read the whole story
Sports footwear and apparel company Puma has launched its first worldwide brand campaign in 10 years. It’s called “Forever. Faster. See The Game Like … Read the whole story
Are linear TV networks on streaming platforms confusing to the modern consumer? Read the whole story
The Detroit Lions, owned by the Ford family, unveiled their new Nike-designed uniforms which are a nod to the Ford Bronco and Mustang. Read the whole story
This week's edition continues The Sternberg Report's monthly series, where I review TV shows I label as the Good, the Too Bad, and the … Read the whole story