by Ray Schultz on Mar 17, 4:11 PM
Twilio expects to fuel over 100 billion COVID-19 communications within the next two years.
by Ray Schultz on Mar 16, 4:26 PM
Emails also generated higher click-throughs, with mobile devices leading the way, LiveIntent reports.
by Ray Schultz on Mar 15, 4:57 PM
Bad addresses and overhauled inactive names can land you in a spam trap -- or worse, Webbula reports.
by Ray Schultz on Mar 12, 2:54 PM
Most consumers increased their channel use, including their email use. But brands faced challenges in accommodating them, Acquia reports.
by Ray Schultz on Mar 11, 4:18 PM
Three email consultancies team up to help firms switch from the Bronto email service.
by Ray Schultz on Mar 10, 4:07 PM
But there are great disparities in the email leadership suite, Only Influencers reports.
by Ray Schultz on Mar 9, 3:33 PM
Most consumers prefer that brands spend less on Facebook ads and more on their loyalty programs, Cheetah Digital reports.
by Ray Schultz on Mar 8, 4:09 PM
Friday is the slowest weekday, and weekends are even slower, EmailAnalytics reports.
by Ray Schultz on Mar 5, 5:48 PM
Academics argue that contextual targeting should be utilized, not behavioral.
by Ray Schultz on Mar 4, 12:28 PM
Sephora earned this with omnichannel personalization, user engagement and new at-home personalized shopping experiences.